Archive For "Converged Tech & Media"

Phoenix Study Finds Over Half of Adults 18-64 Feel Major News Organizations Produce both Real and Fake News

47% said that they either were not sure or could not tell the difference between what is real news and what is fake news Rhinebeck, NY –  Phoenix Marketing International (http://phoenixmi.com/), a premier global marketing…

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Posted in: Press Releases, Converged Tech & Media, Communications & Brand
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Fake News: The Erosion of Our Trust in News

Written By: Kevin Korgaonkar Uncovering Additional Insights in Fake News (among the 18-54 year old demographic) Remember the good ol’ days when we didn’t have to worry about “fake news”, Internet trolls and Wikileaks? With access to…

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Posted in: Converged Tech & Media, Bylines, Customer Experience
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The First Dibs Report

In our new report, we take a look at the smartphone unlock screen.  We focus on why consumers unlock their phones, their first screen experience, and what it means in the context of better solutions….

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Posted in: Converged Tech & Media, Customer Experience
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Michael Arluck Joins Phoenix’s Converged Technology & Media Practice

We are pleased to announce the appointment of Michael Arluck as a Vice President in Phoenix Marketing International’s Converged Technology & Media practice. Arluck will be based in PMI’s New York City office, and will…

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Posted in: Uncategorized, Press Releases, Converged Tech & Media, New Hire, General
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New Research From Phoenix Marketing International Reveals Wearable Tech Industry Set for Massive Expansion; Market Fragmentation Creating Opportunities For Brand Improvement

27% of adults 18-64 report owning an activity tracker/smartwatch while 29% of those who do not currently own say they are very likely to purchase one in the next six months. Today, Phoenix Marketing International…

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