Archive For "Converged Tech & Media"

Michael Arluck Joins Phoenix’s Converged Technology & Media Practice

We are pleased to announce the appointment of Michael Arluck as a Vice President in Phoenix Marketing International’s Converged Technology & Media practice. Arluck will be based in PMI’s New York City office, and will…

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Posted in: Uncategorized, Press Releases, Converged Tech & Media, New Hire
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New Research From Phoenix Marketing International Reveals Wearable Tech Industry Set for Massive Expansion; Market Fragmentation Creating Opportunities For Brand Improvement

27% of adults 18-64 report owning an activity tracker/smartwatch while 29% of those who do not currently own say they are very likely to purchase one in the next six months. Today, Phoenix Marketing International…

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Posted in: Press Releases, Converged Tech & Media
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Join Us & Learn: Locating Unmet Needs in Wearable Technology Health Trackers

Tuesday, May 17, 2016 1:00PM – 2:00PM EST Presented by: John Schiela, President, Phoenix Converged Technology & Media John Hartman, Ph.D., Head of Phoenix Predictive Analytics ABOUT THE CONTENT Consumers are excited about the benefits of…

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Posted in: Events, Converged Tech & Media
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Phoenix’s mXP Platform Reveals the Premiering Fall Drama Hits

Of the 60% of people that report being excited about a premiering fall drama, NBC’s Blindspot scores the highest in audience breakthrough Rhinebeck, NY –  Phoenix Marketing International is connecting with hard-to-reach television viewers to…

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Posted in: Converged Tech & Media, mXP
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Phoenix’s John Schiela to speak at Philadelphia’s MRA Lunch & Learn

The Mobile Homescreen: the Next Big Wave in Mobile Advertising   Monday, December 15th at 1:00pm EST John Schiela, President of Phoenix’s Converged Technology & Media Practice, will present with Gregory Wester, EVP Business Development…

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Posted in: Events, Converged Tech & Media
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