Tampa International Airport, Salt Lake City International and Minneapolis St. Paul International rise to the top in passenger satisfaction with food and beverage
Rhinebeck, NY – Phoenix Marketing International’s AirportXP (http://mobile-xp.com/#/airportxp/) mobile experience tool, which allows travelers to share their experience at the 250 busiest U.S. Airports, today revealed the U.S. airports with the best and worst ratings for food and beverage. According to travelers, Tampa International, Salt Lake City International and Minneapolis St. Paul International rise to the top in passenger satisfaction with food and beverage. The lowest scoring airports include Los Angeles International, Ronald Reagan Washington National and Honolulu International.
“Travelers, especially those that are in airports on a regular basis, are very discerning when it comes to the choices they have in food and beverage,” said Scott Ludwigsen, Executive Vice President, Phoenix Marketing International Travel Research Group. “Our research tells us that airport officials need to be paying careful attention to the variety of food and beverage options, availability of food and beverage concessions post-security and the condition and cleanliness of food areas. All of these are determining factors for airport executives to be taking into consideration, as they strategize and plan food and beverage options.”
Satisfaction was rated on a seven-point scale, with 1 being the least satisfied and 7 being the most satisfied. Percentages were calculated on the number of travelers that rated food and beverage at a 6 or 7.
Satisfaction percentages for the top three airports include:
Satisfaction percentages for the bottom three airports include:
Results are based on 88,326 food and beverage evaluations from July 1 thru December 31, 2015 at 30 U.S. large hub airports. AirportXP asks overall satisfaction on 9 different key touch points before drilling down into each one individually. These include: getting to the terminal, check-in experience, security checkpoint, terminal facilities, food and beverage, retail, gate area, baggage delivery, and leaving the terminal. The Federal Aviation Administration defines airport size – large, medium, small and non-hub, based on passenger volume.