Archive For "AdPi"

Phoenix Marketing International Launches Journal AdPi®

Using a technology-based, proprietary mock environment and industry norms, the new research tool quantitatively assesses and optimizes healthcare professional journal ads Rhinebeck, NY –  Continuing to build on its suite of healthcare-specific brand and advertising…

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PHOENIX MARKETING INTERNATIONAL FINDS QSR ADS CONVEYING A VALUE MESSAGE ARE MORE LIKELY TO DRIVE TRAFFIC THAN OTHER QSR ADS

Wendy’s “Right Price Right Size Menu,” Subway’s “$4.50 Best Deal in Town” and KFC’s “$19.99 Family Value Meal” amongst strongest performers in terms of their potential to drive visits Using their 24-hour AdPi® Express ad…

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PHOENIX MARKETING INTERNATIONAL: TOP PERFORMING SPOKESPEOPLE REVEALED IN THE INSURANCE CATEGORY

PHOENIX MARKETING INTERNATIONAL: TOP PERFORMING SPOKESPEOPLE REVEALED IN THE INSURANCE CATEGORY Phoenix Marketing International’s predictive response model ranks the effectiveness of insurance spokesperson advertising Rhinebeck, NY – April 03, 2013 – Phoenix Marketing International, a leading…

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Posted in: Press and News, Communications & Brand
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