The company moves up to 33rd place on the American Marketing Association’s prestigious list
Phoenix Marketing International (http://phoenixmi.com/) has been recognized by the American Marketing Association (AMA) as one of the fifty largest market research firms in the U.S., in the 2016 AMA Gold Top 50 Report. This is the 12th time the company has received this prestigious designation. The annual report ranks U.S. research companies and firms, based on year-over-year revenue and company growth. Phoenix Marketing International moved up one spot on the list from 2015, to 33rd place in the 2016 report. The full rankings and report can be found here: http://bit.ly/1P9rZ7M
“Having our expertise and sophisticated research methods recognized is an honor and we are proud to have once again received a coveted spot on the AMA’s annual top 50 list,” said Al DeCotiis, Ph.D., CEO, Phoenix Marketing International. “This accolade is representative of the experts that work daily to deliver unique and insightful market research. We have grown by more than 12% in the last year and anticipate additional growth from our substantial investments in mobile and voice of the customer technologies.”
Phoenix’s team of expert researchers utilize advanced analytics and statistical methods to explore and uncover actionable conclusions that drive decision making for many of the largest U.S. companies. The company’s recent acquisition of Sterling Research Group, now Phoenix Sterling, has extended its capabilities into the Voice of the Customer marketplace. In combination with Phoenix’s innovative mobile engagement platform, mXP, Phoenix provides a comprehensive approach to insights and engagement of on-the-go consumers. Phoenix researchers have presented or been featured at industry events including BAI Payments Connect, MRA conferences, ABA wealth management events and many others.
“This is an important designation and representative of how our team continues to innovate and stay ahead of the industry,” said Martha Rea, President, Phoenix Marketing International. “In addition to our recent acquisition of Sterling Research Group, we continue to explore acquisition opportunities that will further complement our strategy and drive additional value for our customers.”